A smiling woman on the beach holding a surfboard, wearing a gray crop top with a koala graphic, a shell necklace, and dark swim bottoms, with other beachgoers and surfboards in the background during sunset.

GOLDEN BREAK SURF CLUB

An authenticaly Australian surf brand breaking away from the norm and focusing on people who love the chill life and enjoy the surf.

A free from preassure brand that encourages people to enjoy the now and live in the moment instead of getting caught up in hustle and bustle of the mundain 9-5.

Theres no better way to come to the beach, relax anjoy the surf and most importantly enjoy the company of those around you.

SERVICES: Visual Identity, Logo & Branding

INDUSTRY: Sports & Lifestyle

CLIENT: Golden Break Surf Club

YEAR: 2026

The koala is an icon of Australia and works as the perfect mascot for a people focused surf club based in Australia.

The koala is an icon of Australia and works as the perfect mascot for a people focused surf club based in Australia. The lazy looks represents the slow life and enjoying free time at your own pace and him resting on a surfboard in the alternative logo showcases that surfing doesnt have to be highly competative and big waves, it can be calm and enjoyable where the focus is on the community and being with other surfenthusiants.

The koala is an icon of Australia and works as the perfect mascot for a people focused surf club based in Australia.

The koala is an icon of Australia and works as the perfect mascot for a people focused surf club based in Australia. The lazy looks represents the slow life and enjoying free time at your own pace and him resting on a surfboard in the alternative logo showcases that surfing doesnt have to be highly competative and big waves, it can be calm and enjoyable where the focus is on the community and being with other surfenthusiants.

A group of men, shirtless, enjoying drinks and talking on the beach at sunset. One man has a tattoo that reads 'Golden Break Surf Club' with a koala bear in the middle.
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FINAL SAY

This brand was really fun to work on, and quite the challange. It started with a humourous idea of a koala on a surf board and turned in a fun mascot logo that I think perfectly represents the mindset this brand intended to be. A relaxed, friendly atmosphere for surf lovers.

The grainy images also help bring that sun kissed sandy aesthetic to life so nicely completing a full visual identity.

Aaron Moriarty

93 Design Studio

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